New York’s legal cannabis market is in full bloom, but in the race to commercialize, many have lost touch with the plant itself. In a haze of artificial flavors and candy coated hybrids, HONEY® stands apart. We believe the plant is the scientist. Its genetics, its own living blueprint, determine everything: flavor, aroma, cannabinoid balance and the kind of high that unfolds.
At HONEY® we do not chase trends. We cultivate heritage genetics under natural sunlight, honoring strains that have stood the test of time. We work with the plant’s rhythm, not against it, from seed to solventless extract. This is how we stay true to our roots and our ethos: Stay Pollinated™.
The Power of Genetics and Heritage
Every cannabis plant carries a story written in its DNA. Genetics define whether it will stretch tall under the sun with citrus forward sativa notes or stay dense and resin heavy with earthy, kush driven aromas. 
Within those genes are decades, sometimes centuries, of natural adaptation. These are landrace and heirloom strains, the original architects of cannabis flavor and function.
At HONEY® we treat those genetics as sacred.
We do not dilute them for hype or artificial profiles. Instead, we focus on preserving diversity, stability, and integrity. Our breeding program starts with landrace and heritage cultivars known for true terpene expression and natural resilience. Afghan hash plants that thrive in dry mountain air, equatorial sativas that reach toward endless light, each carries a specific survival code and sensory identity. By protecting these genetics, we protect cannabis itself. True cannabis, not lab built flavors or marketing gimmicks, comes from the seed, the soil, and the science that already lives inside the plant.
Sunlight as the Ultimate Variable
Genetics are the blueprint. The environment is the architect. How a plant expresses its genes, its color, potency, and terpene profile, depends on the conditions it grows in.
We have grown identical clones under both artificial light and the sun. The difference is unmistakable. Sun grown cannabis breathes differently. It develops deeper terpene complexity, richer aromas, and a broader cannabinoid spectrum. Natural UV, fluctuating temperatures, and living soil activate the plant’s full potential, coaxing out compounds that indoor environments often suppress.
As we like to say, “If you think artificial light does the job, try living under a bulb. Let us see how healthy and happy it keeps you.”
Our greenhouses and open fields combine New York sunlight with precision climate control. This allows each cultivar to show off its full personality. Blue Dream, for instance, grows sweeter and juicier in our sunlight. Strawberry Cough blooms with an intensity of aroma you cannot fake. Indoors, you can control the lights, but outdoors you let the plant express itself. That is where real flavor chemistry happens.
We see ourselves as stewards, not masters. Our job is to provide the right conditions and let the plant write its own story.
Why We Do Not Chase Candy
Some brands have turned cannabis into a candy aisle. You have seen it, Cereal Milk, Runts, Ice Cream Cake, Cookies and Cream, Gushers. These flavors might sell fast, but they come at the cost of authenticity. Artificial terpenes, post harvest flavoring, and excessive hybridization strip away the plant’s true identity.
At HONEY® we reject that. We do not flavor cannabis. We honor its natural complexity. Pine, citrus, berry, diesel, these aromas are not manmade. They are the product of the plant’s own defense system and genetic intelligence. Each terpene has a purpose. Each ratio has meaning. When we let those expressions speak for themselves, we deliver an experience that is real, consistent, and therapeutic.
Preserving genetic purity is not nostalgia, it is science. When we maintain stable lineages, we preserve predictable effects. For patients and purists, that means reliable experiences every time. When you open a jar of HONEY, you meet the plant exactly as nature designed it.
Solventless Extraction: The Blueprint in Concentrate Form
Capturing the full genetic expression of a strain does not end at harvest. How (and when) we extract matters just as much as how we grow.
Our live rosin process mirrors our philosophy: nothing added, nothing taken away. We freeze freshly harvested, sun grown flowers immediately after cutting to preserve their terpene and cannabinoid profile. From there, we create bubble hash using only ice and water, then press it under carefully calibrated heat and pressure. The result is a bio identical extract, oil that mirrors the chemical ratios of the living plant.
No solvents. No additives. No flavor reintroduction. What you taste and feel is the flower itself, pure, full spectrum, and unaltered. Every dab, every cartridge, every jar of rosin, is a snapshot of the strain’s original blueprint. This is cannabis as intended, alive, balanced, and uncut.
Integrity and Heritage in Every Step
Our story begins long before legalization. Our founder has cultivated cannabis for more than two decades, experimenting with greenhouse hybrids that blend the consistency of indoor with the vitality of outdoor. Those early trials proved what we have built the brand on: sunlight produces sweeter, more expressive flower. Today, HONEY® continues that legacy with state of the art greenhouses and open fields across New York. These are designed to let the sun do its work while maintaining climate stability. We partner with farmers who share our values, those who treat cultivation as craft, not commodity.
We are transparent about every detail: genetics, terpene data, lab results, and growing methods. We never use synthetic nutrients, pesticides, or flavoring agents. Each batch is tested for potency, purity, and consistency. For us, compliance is more than a checkbox, it reflects our values.
Stay Pollinated™: Our Living Philosophy
“Stay Pollinated™” is more than a tagline, it is a living idea. Pollination is nature’s collaboration, the exchange that sustains ecosystems and drives evolution. To us, it symbolizes community, connection, and respect for the process.
When we say Stay Pollinated™, we invite you to stay connected. Connected to the plant, to the growers, to our products, to the culture that brought cannabis here. It is a reminder that this plant does not need re engineering to be great. It simply needs to be understood.
In a marketplace chasing novelty, HONEY® chooses authenticity. We trust the plant’s blueprint, its genetics, its sunlight, its story. By preserving heritage cultivars, cultivating under natural light, and crafting solventless extracts that remain true to their origins, we produce cannabis that is more than THC potent. It is pure, expressive, and alive.
Integrity. Heritage. Authenticity. These are not buzzwords for us. They are the foundation of who we are. New York deserves cannabis with roots, not gimmicks. Trust genetics. Trust nature. Stay Pollinated™ with HONEY®.